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Moothpaste.by MooGoo
Fluoride-Free Oral Care
The Healthy, Modern And Tasty Way To Support Strong Teeth
Moothpaste is formulated with Micro Hydroxyapatite to support enamel remineralisation (comparable to Fluoride), plus Theobromine (extracted from Cacao) to help support strong enamel.
It's more than just a "natural toothpaste" - it's a straight swap for the Fluoride, SLS and Saccharin still hiding in most toothpaste tubes. MooGoo also independently tests for low abrasivity, so it's gentle on gums. And if the toddler treats brushing time as snack time, you can check the ingredient list and find nothing to worry about.
Our Prebiotic Moothwash contains DIM to help support a clean, balanced mouth by targeting the biofilm buildup where decay-causing bacteria thrive.
Rated 4.8 out of 5 stars
4.8 Stars (943 Reviews)
Fluoride-Free
No SLS or Alcohol
Vegan & Cruelty-Free
Hydroxyapatite Rmineralising
Made in Australia
The Range
Two Products. One Clean Routine.
Everything Moothpaste makes, in the flavours people actually re-purchase.
Best seller
Peppermint Moothpaste - Fluoride Free 100g
Rated 4.8 out of 5 stars
4.8 Stars (943 Reviews)
- Supports enamel remineralisation
- Naturally whitens teeth
- 100% Fluoride, SLS and Alcohol-free
$10.90
Alcohol-free
Moothwash - Spearmint 250ml
Rated 4.8 out of 5 stars
4.8 Stars (118 Reviews)
- Contains DIM & Beetroot Extract for a clean, balanced microbiome
- pH-balanced - no burn
- No Fluoride, Alcohol MIT or MCI
$15.90
Bundle & Save
Save 10%
Dental Care Duo
- Peppermint Moothpaste + Spearmint Moothwash
- Fluoride-free duo for a natural & effective clean
- Save 10% vs buying separately!
$24.00
Also in the range
Sensitive, Watermelon Mint & 4 Kids flavours
Sensitive Moothpaste, Watermelon & Mint Moothpaste, plus Kids Moothpaste in Strawberries & Cream, Vanilla Ice Cream, Watermelon Sherbet and Blueberry Smoothie - same Fluoride-free formula, made for mini mouths.
See It For Yourself!
For the Mini Moos
Kids Moothpaste, Four Flavours
Same Fluoride-free, Hydroxyapatite formula as the grown-up range - just yummier, so brushing time stops being a negotiation.
New
Kids Moothpaste Strawberries & Cream - Fluoride Free 50g
Rated 4.2 out of 5 stars
4.2 Stars (15 Reviews)
- Fluoride-free, Hydroxyapatite formula
- Tastes like strawberries & cream
- Healthy habit building, no fuss
$7.50
New
Kids Moothpaste Vanilla Ice Cream - Fluoride Free 50g
Rated 5.0 out of 5 stars
5.0 Stars (4 Reviews)
- Fluoride-free, hydroxyapatite formula
- Tastes like vanilla ice cream
- Kid-approved flavour
$7.50
New
Kids Moothpaste Watermelon Sherbet - Fluoride Free 50g
Rated 5.0 out of 5 stars
5.0 Stars (2 Reviews)
- Fluoride-free, hydroxyapatite formula
- Tastes like watermelon sherbet
- Bright, fruity, no nasties
$7.50
New
Kids Moothpaste Blueberry Smoothie - Fluoride Free 50g
Rated 5.0 out of 5 stars
5.0 Stars (3 Reviews)
- Fluoride-free, hydroxyapatite formula
- Tastes like blueberries
- Newest flavour in the Mini Moo lineup
$7.50
Ingredients, explained
What's Actually Doing The Work
No Fluoride doesn't mean nothing's working. Here's what's in the tube instead, and why it's there!
Hydroxyapatite (Moothpaste range)
The same mineral your enamel is already made of! It supports remineralisation and helps rebuild surface enamel, comparable to Fluoride without the Fluoride.
DIM (Prebiotic Moothwash
The main active in Moothwash! DIM disrupts the biofilm that causes cavities by around 90%.
Xylitol & Stevia
Natural sweeteners that don't feed the bacteria linked to decay, unlike sugar.
Sodium Methyl Cocoyl Taurate
A Coconut-derived cleanser that lifts plaque without the foam or irritation of SLS and SLES.
Zero Fluoride, zero drama
Fluoride toothpaste legally carries a poison-control warning in case of swallowing. Ours doesn't need one - so if brushing time becomes snack time, that's a laundry problem, not an emergency.
Expert-backed
Meet Dr Vanessa Ribas
Holistic & General Dentist · 25+ years in dentistry · NSW, Australia
Dr Vanessa has spent 25+ years working across both traditional and natural dentistry. She now works alongside MooGoo on the Fluoride-free, Hydroxyapatite-and-Theobromine approach behind Moothpaste. And like any good dentist, she'll still tell you to see your own for advice specific to your teeth!
From the reviews
1,100+ People Can't Be Wrong
Real feedback from the range, not the marketing copy.
★★★★⯪
"Really like this stuff. It has a lovely, subtle mint taste that isn't overpowering at all, and it leaves your teeth feeling super smooth and squeaky clean after brushing."
Inga S. — Peppermint Moothpaste
★★★★★
"Love it cause it works out it's fluoride free."
Tania M. — Peppermint Moothpaste
★★★★★
"Fantastic taste! Great to have a natural alternative for the whole family!"
E.v.d.S. — Spearmint Moothwash
★★★★★
"Tastes simply clean — not like the metal and chemical taste I got from other mouthwashes."
Julie C. — Spearmint Moothwash
★★★★
"My son loved the toothpaste. Would buy again."
Renee C. — Kids Vanilla Ice Cream
★★★★★
"Tube easy to open and toothpaste has a lovely taste."
Michelle F. — Kids Blueberry Smoothie
Moothpaste and Moothwash ratings, sourced from moogoo.com.au
From the MooGoo blog
Dental care, explained properly
More on Fluoride-free ingredients and the science behind Moothpaste, straight from moogoo.com.au
23 June 2026
Why People Are Switching to Fluoride-Free Toothpaste (And Whether It's Right for You)
See why people use Fluoride free toothpaste with MooGoo’s guide to ingredients, sensitivity concerns and alternati...
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07 January 2026
Does Fluoride-Free Toothpaste Prevent Cavities?
As more of us focus on healthier, more natural living, many are rethinking the ingr...
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17 January 2022
Healthy Toothpaste You Don't Need To Worry About Swallowing
Tooth be told, Fluoride can be a controversial topic. The fact of the matter is, toothpaste needs a remineralising...
Read More →Straight from the herd
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