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Fluoride-free oral care
The Healthy, Modern and Tasty Way to Support Strong Teeth
Moothpaste is formulated with micro hydroxyapatite to support enamel remineralisation — comparable to fluoride — plus theobromine (extracted from cacao) to help support strong enamel. It's more than just a "natural toothpaste" — it's a straight swap for the fluoride, SLS and saccharin still hiding in most toothpaste tubes. MooGoo also independently tests for low abrasivity, so it's gentle on gums. And if the toddler treats brushing time as snack time, you can check the ingredient list and find nothing to worry about.
Our Moothwash contains DIM to help support a clean, balanced mouth by targeting the biofilm buildup where decay-causing bacteria thrive.
★★★★★ 4.8 average · 926+ reviews on Peppermint Moothpaste
100%Moo-approved
★★★★★
"My new favourite! 10/10 🤍"
Marce C. — Peppermint Moothpaste, verified buyer
Fluoride-free
No SLS or alcohol
Vegan & cruelty-free
Hydroxyapatite remineralising
Made in Australia
The range
Two products. One clean routine.
Everything Moothpaste makes, in the flavours people actually re-order.
Best seller
Peppermint Moothpaste
Fluoride-free, 100g. Hydroxyapatite supports
enamel remineralisation and helps whiten naturally, sweetened with
xylitol and stevia — no sugar, no SLS.
★★★★★"Best toothpaste! Highly recommended!" — Charis L., verified buyer
$10.90
Alcohol-free
Spearmint Moothwash
Fluoride-free, 250ml. Contains DIM to help
support a clean, balanced mouth in a pH-balanced rinse with spearmint
and peppermint oils — no alcohol, no burn, no nasties.
★★★★★"Doesn't give you that burn sensation." — Karolina P., verified buyer
$15.90
Save 10%
Dental Care Duo
Peppermint Moothpaste + Spearmint Moothwash together, for a full fluoride-free routine at a lower price.
$26.80$24.00
Also in the range
Sensitive, Watermelon Mint & four Kids flavours
Sensitive Moothpaste, Watermelon & Mint Moothpaste, and Kids Moothpaste in Strawberries & Cream, Vanilla Ice Cream, Watermelon Sherbet and Blueberry Smoothie — same fluoride-free formula, different mouths.
For the Mini Moos
Kids Moothpaste, four flavours
Same fluoride-free, hydroxyapatite formula as the grown-up range — just sweeter, so brushing time stops being a negotiation.
New
Strawberries & Cream
Fluoride-free kids toothpaste that tastes like strawberries and cream — healthy habit building, no fuss.
$7.50
New
Vanilla Ice Cream
Fluoride-free kids toothpaste that tastes like vanilla ice cream — same hydroxyapatite formula, kid-approved flavour.
"My daughter absolutely loves the toothpaste. Brushing has become a breeze." — Antoinette d. P., verified buyer
$7.50
New
Watermelon Sherbet
Fluoride-free kids toothpaste that tastes like watermelon sherbet — bright, fruity, and still no nasties.
"The only brand of toothpaste my boys don't whinge about." — Verified buyer
$7.50
New
Blueberry Smoothie
Fluoride-free kids toothpaste that tastes like blueberries — the newest flavour in the Mini Moo lineup.
"It's no longer a battle to have my kids clean their teeth. They love it!" — Kim S., verified buyer
$7.50
Ingredients, explained
What's actually doing the work
No fluoride doesn't mean nothing's working. Here's what's in the tube instead, and why it's there.
Hydroxyapatite (Moothpaste)The
mineral your enamel is already made of — supports remineralisation and
helps rebuild surface enamel, comparable to fluoride without the
fluoride.
DIM (Moothwash)Moothwash's key active — same fluoride-free approach as the paste, in a rinse instead of a tube.
Xylitol & steviaNatural sweeteners that don't feed the bacteria linked to decay, unlike sugar.
Sodium methyl cocoyl taurateA coconut-derived cleanser that lifts plaque without the foam or irritation of SLS.
Zero fluoride, zero dramaFluoride
toothpaste legally carries a poison-control warning in case of
swallowing. Ours doesn't need one — so if brushing time becomes snack
time, that's a laundry problem, not an emergency.
Expert-backed
Meet Dr Vanessa Ribas
Holistic & general dentist · 25+ years in dentistry · NSW, Australia
Dr Vanessa has spent 25+ years working across both traditional and natural dentistry. She now works alongside MooGoo on the fluoride-free, hydroxyapatite-and-theobromine approach behind Moothpaste — and, like any good dentist, she'll still tell you to see your own for advice specific to your teeth.
Meet Dr VanessaFrom the reviews
926+ people can't be wrong
Real feedback from the routine, not the marketing copy.
All reviews
Moothpaste
Moothwash
Kids range
The Duo
★★★★★
"Really like this stuff. It has a lovely, subtle mint taste that isn't overpowering at all, and it leaves your teeth feeling super smooth and squeaky clean after brushing."
Inga S. — Peppermint Moothpaste
★★★★★
"Love it cause it works out it's fluoride free."
Tania M. — Peppermint Moothpaste
★★★★★
"Fantastic taste! Great to have a natural alternative for the whole family!"
E.v.d.S. — Spearmint Moothwash
★★★★★
"Tastes simply clean — not like the metal and chemical taste I got from other mouthwashes."
Julie C. — Spearmint Moothwash
★★★★★
"My son loved the toothpaste. Would buy again."
Renee C. — Kids Vanilla Ice Cream
★★★★★
"Tube easy to open and toothpaste has a lovely taste."
Michelle F. — Kids Blueberry Smoothie
Peppermint Moothpaste ratings, sourced from moogoo.com.au — MooGoo's most-reviewed fluoride-free toothpaste.
From the MooGoo blog
Dental care, explained properly
More on fluoride-free ingredients and the science behind Moothpaste, straight from moogoo.com.au.
23 June 2026
Why People Are Switching to Fluoride-Free Toothpaste
What's driving the shift away from fluoride, and whether a hydroxyapatite alternative is right for you.
Read on moogoo.com.au →
7 January 2026
Does Fluoride-Free Toothpaste Prevent Cavities?
How calcium hydroxyapatite supports enamel remineralisation as a fluoride-free alternative.
Read on moogoo.com.au →
17 January 2022
Healthy Toothpaste You Don't Need to Worry About Swallowing
Why Moothpaste is formulated with edible-safe ingredients, for kids who treat brushing time as snack time.
Read on moogoo.com.au →Straight from the herd
More from MooGoo
Moothpaste is one corner of the MooGoo range. Everything ships from the same place — mix and match freely.
